Boulevard living

Looking for a truly eclectic lifestyle experience? Yes? We love The Zone’s new campaign concept – Boulevard Living – and we’re super excited about it. Because the average Zone shopper is a trendsetter or an aspirational individual, The Zone is ensuring that they continue to offer a mix of premium brands and tenants (think Father Coffee, Paul’s Homemade Ice Cream, Urban Zulu, and Maverick and Jane Gourmet Popcorn) … pretty awesome, right? They also embarked on a great project with Instagrammer and blogger, Alessio La Ruffa, to document his experience engaging with the eclectic range of stores at The Zone, whilst living at The Vantage, an upmarket apartment development within walking distance of the mall. Intrigued and want to know more about it? Details:



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